Why advertise on TikTok?
Efficient CPMs: CPMs are much cheaper than Facebook & Google and with the right creative, campaigns can achieve fantastic CPAs.
Great creative converts: TikTok ads perform best when they don’t look like ads. You can repurpose your organic creative and drive results.
Advanced targeting: You can reach audiences based on their interests, in-app behaviour, your own CRM data and more.
Audience: There are 19m TikTok 18+ users in the UK, many of whom do not use other social media platforms
Why TTPartners?
TikTok advertising specialists: We are an official TikTok ad partner and have a team of in-house TikTok ads specialists that can build bespoke strategies and deliver on paid campaigns.
TikTok creative exchange partner: We’re trusted by TikTok to create the best in class advert creative for the biggest brands around the world.
Testing and optimisation: As a UK TikTok agency partner we are quick to learn of new platform features and products worth testing to take your brand to the next level.
Proven results: We’ve worked on a number of different brands achieving fantastic CPAs for e-commerce and industry leading CPIs for mobile apps.
TikTok advertising audience
‘TikTok is just for kids’ hasn’t been true for a very long time now.
As of early 2025, TikTok has around 1.59 billion monthly active users worldwide.
And across our TikTok advertising clients, we’ve seen older audiences, including 50-plus users,deliver some of the strongest response rates, with impressive engagement and low CPAs, often outperforming more traditional platforms like Facebook.
If your brand isn’t advertising on TikTok yet, there’s never been a better time to start!